How do I report fake online stores in Australia?

Answer

You can report fake online stores in Australia through Scamwatch, a service of the Australian Competition and Consumer Commission (ACCC). Collecting all available evidence and details about the fake store is crucial for your report.

Scamwatch (ACCC)
Last UpdatedMay 3, 2026

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How it works in practice

Reporting Scams to Scamwatch

Reporting fake online stores is a critical step in protecting other consumers and providing valuable intelligence to authorities. Scamwatch, run by the Australian Competition and Consumer Commission (ACCC), is the central government body for collecting scam reports in Australia. Your report helps them identify trends, issue warnings, and take action against fraudulent businesses.

When reporting, provide as much detail as possible, including website URLs, payment methods used, names associated with the store, and any communication you had with the sellers. Even if you haven't lost money, reporting helps build a comprehensive picture of scam activity. This information can lead to investigations and potentially prevent others from falling victim to the same fraudulent operations.

Why Reporting Matters

Reporting contributes to a national database of scams, enabling law enforcement and consumer protection agencies to understand the scope of the problem. This data informs public awareness campaigns and allows for targeted disruptions of scam networks. By taking a few minutes to report, you play an active role in enhancing online safety for the entire community, making it harder for scammers to operate effectively.

Important exceptions

If you purchased from a private seller on a social media marketplace, the Australian Consumer Law generally does not apply, making recourse more difficult.

If the fake store is based overseas, Australian authorities may have limited power to intervene directly. However, reporting still provides valuable intelligence.

If you willingly sent money to a scammer (e.g., via bank transfer after being convinced), recovering funds can be harder than for credit card fraud where chargebacks might apply. Always act quickly.

What you should do now

  1. Collect all evidence related to the fake store, including website links, screenshots, transaction records, email communications, and any other relevant details.

  2. Report the fake online store to Scamwatch (scamwatch.gov.au) by completing their online reporting form, detailing your experience and attaching all collected evidence.

  3. If you lost money, immediately contact your bank or financial institution to report the fraudulent transaction and discuss potential chargeback or recovery options.

  4. Warn others about the fake store by sharing information on relevant consumer forums, social media, or trusted review platforms, but avoid disclosing your personal details.

  5. Enhance your online security by changing relevant passwords, using strong multi-factor authentication, and running antivirus software to protect against potential malware.

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